Meet the New Leica V-Lux 20 Digital Camera with GPS and Ultra-Zoom

The Leica V-Lux 20 is Versatile and Compact

Compact size, intuitive handling and a high-performance 12x zoom lens make the Leica V-Lux 20 the perfect companion to have around wherever you happen to be – for every day photgraphy, touring the city or holidaying by the beach.

The Leica V-Lux 20 is the perfect tool with which to capture those wonderful moments in life as high quality pictures. Direct, spontaneous, and intuitive. This is made possible by numerous automatic functions and a versatile 12× zoom lens with an enormous focal range from 25 to 300 mm. The optional manual setting of apertures and shutter speeds offers even the most demanding photographers complete creative control. With the latest advanced features such as HD movie and optional GPS image tagging1, the V-Lux 20 offers the greatest possible flexibility and ease of use – for still photography or movies when you are out and about, and even for archiving pictures already taken.
A camera for people who appreciate quality and love to own and use something special.

Enormous Focal Length

The Leica DC-Vario-Elmar 1:3.3 – 4.9 / 4.1 – 49.2 mm ASPH. (25-300mm) zoom of the V-Lux 20 is a lens with extraordinarily high performance. Its high-quality zoom enables the use of an enormous range of focal lengths from 25 to 300 mm for both photos and video recording. For macro photography, extremely wide-angle views, or zooming in on distant subjects – the V-Lux 20 captures amazingly sharp images across the entire wide-angle to telephoto range. When shooting with longer focal lengths or in poor light, optical image stabilisation effectively prevents blurred or shaky pictures. The V-Lux 20 features a 12.1 effective megapixel sensor. Flexible use of the sensor format guarantees full exploitation of the entire zoom range (35-mm equivalent: 25-300 mm) in all possible image aspect ratios, whether set for 4:3, 3:2, or 16:9.

Easy Intuitive Handling

Leica cameras have always been designed for the best-possible handling. The ergonomically-positioned and logically-arranged controls of the Leica V-Lux 20 ensure intuitive handling of the camera for less experienced photographers. A wide range of automated functions ensures even simpler handling. At the same time, manual setting options for aperture values and shutter speeds provide greater creative scope for more demanding or experienced users. The mode-selection dial on the camera’s top plate allows fast and simple switching between the various automatic modes and manual operation. Just the way a Leica should be: intuitive handling for perfect pictures.

Movies in HD Quality

The 720p HD movie function is a further addition to the versatile features of the Leica V-Lux 20. Movies are recorded in M-JPEG HD format, tagged with GPS data. HD movie recording is started with the touch of a button on the back of the camera. Once recording, the “director” can concentrate completely on the subject or scene, because the intelligent automatic systems of the V-Lux 20 integrate all the essential functions such as face recognition, automatic scene capture selection, and smart exposure for stills and movie recording.

Easy Image Processing

As a very special extra, the Leica V-Lux 20 is supplied complete with a copy of the powerful, easy-to-use, complete image processing solution Adobe® Photoshop®Elements 8.0. This software package enables fast and convenient media management and intuitive post-processing of photos and movies. Never before has it been so easy to make incomparable pictures for printing, online galleries, and mobile devices.

Discover the new Leica V-Lux 20 in our Web Special

12 authors from around the world each took a new Leica V-Lux 20 with them on their travels. See their exciting pictures and reports from around the globe!

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FOR IMMEDIATE RELEASE

New: LEICA V-LUX 20

The universal compact camera for outstanding pictures – from wide to telephoto

Solms, Germany (April 20, 2010) - Leica Camera AG presents a new, 12.1 megapixel digital compact camera: the LEICA V-LUX 20. Equipped with a high performance DC-VARIO ELMAR lens, innovative GPS tagging, optional HD movie recording and various automated functions, the V-LUX 20 is a truly universal camera, capable of capturing all moments of life.

The V-LUX 20’s LEICA DC-VARIO-ELMAR 4.1–49.2 mm f/3.3–4.9 ASPH. zoom lens offers a range of focal lengths of 25–300 mm in 35-mm format, making it the ideal camera for almost any photographic environment. Whether shooting expansive landscapes, finely detailed macro studies at short distances or shots of distant objects with a super-telephoto setting, its 12x zoom captures them all in images of breathtaking quality. Integrated image stabilization helps photographers in every shooting situation and also prevents fuzzy pictures caused by camera shake or difficult lighting conditions.

“High-performance optics, compact size and simple, intuitive handling: these are the trademarks of the V-LUX 20. It is the ideal tool for effortless photography and can be utilized by the whole family – for everyday shooting, special occasions or when traveling,” says Peter Kruschewski, Product Manager Digital Compact Cameras at Leica Camera AG. “At the same time, the manual setting options of the V-LUX 20 offer more ambitious photographers absolute creative control over their pictures.”

The LEICA V-LUX 20 is characterized by clear lines, ergonomic design and evidently positioned controls. Its straightforward handling is further enhanced by a whole range of automatic functions. For the more knowledgeable photographer, manual setting options for shutter speed and aperture provide all the creative freedom necessary for image control. A selector dial on the top deck of the camera allows fast and simple selection of a wide range of settings.

The generously dimensioned, three-inch monitor of the V-LUX 20 has a large 3 inch TFT display with a resolution of 460,000 pixels, offering an extremely bright and sharp view. It is a reliable and precise tool for the assessment of image composition and framing before shooting, as well as for quality control of captured shots.

As the first Leica digital camera to feature GPS tagging, the Leica V-LUX 20 allows photographers to record not only the geographical coordinates of the location in the Exif data of the image files, but also the local time for every shot. An extremely useful aid for archiving pictures, the GPS tagging function prevents all travelers from ever forgetting where their pictures were taken. All images posted on social networks, image portals and map sites such as Google Maps or Google Earth reveal exactly when and where they were shot.* When abroad, the V-LUX 20 can also display local sights and interesting places. This feature offers a total of 500,000 so-called ‘points of interest’ in 73 different countries.

In addition to featuring GPS tagging, the V-LUX 20 is equipped with a movie function that enables the recording of moving pictures in HD quality. Together with the camera’s zoom function, smart automatic features such as face recognition, automatic scene modes and smart exposure are all available in movie mode, making the V-LUX 20 a superior movie-maker in a compact format.

The LEICA V-LUX 20 will be available at specialized Leica dealers from the end of April 2010. Adobe Photoshop Elements 8 is one of the standard features provided with V-LUX 20. A matching brown calfskin case for the camera is available as an optional accessory.

For additional information, please visit us.leica-camera.com. For media inquiries, high resolution images and loan out requests, please contact Evins Communications.

* It is possible that GPS tagging may not function in the People’s Republic of China and neighbouring regions. Satellite signal reception may be impossible, depending on the location. In such cases, the positioning data may be recorded inaccurately or not at all.

About Leica Camera:

Leica represents a union of craftsmanship, technology and experience. It is at once an extension of art, knowledge and philosophy, providing a state-of-the-art optical experience in a precision, hand-made photographic instrument. Leica Camera has a simple mission: to provide users with an incomparable experience, an instrument that defines an unsurpassed heritage and sets a standard of excellence for the industry to meet.

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Leica Website: Leica-Camera.com