Quote:
Originally Posted by Norm_Cabana  Don,
If one ever wanted to see a simple example of "Why should I buy from you?" in action, watch the latest Video Professor commercials with John Scherer. He follows all the rules and one that almost no one seems to remember, he asks for your purchase with the simple statement "Try my product!" His warranty is a model for all of us. If you're not completely satisfied, return it for a full refund, including shipping, and on top of the refund he'll give you $10. That statement alone screams confidence in his product. I doubt that he gives back more than $500 a year. |
Don't know who he is or what he sells. But in a business like ours, where image theft is rampant (I've had mine show up on photo sharing sites within an hour of posting them on my site) and so many are looking to get away with something or simply don't value our work as it should be, I suspect we'd end up producing lots of work and paying lots of people 10 bucks a pop to scan our work and send it back to us.
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